Tyler, TX
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Please contact the Tyler Rose Complex for specific questions and updated information at (903) 531-1212 or complete the contact us form.
Additional Fees
| ITEM | PRICE | DESCRIPTION |
| Damage Deposit | Variable Rate | Fully refundable fee varies between facilities and event types |
| Set up Day | See Daily Rental Rate | There is no discounted rate for setup or tear down days nor do we offer half day rates |
| Additional Hours | $200/hr | Early Open (6 a.m. - 8 a.m.) or Late Close (1 a.m.) |
| Insurance | +$100/day | Variable Rate, Client may provide their own |
| Building Maintenance Fee | $250 - $500 | If alcohol is served |
| Reset Fees | $100 min. | Changes made to layout or other event logistics within 14 days of event start date |
| Food & Beverage Fee | 10% gross | If applicable, vendor must submit final invoice & remit a fee of 10% gross food & beverage for on-site service. Food Trucks must pay a $50 flat rate permit fee only. |
| Storage Fee | $500/day max. | Fee charged to client for large items left behind after events |
Equipment Rental Fees
Prices listed are per item daily unless noted otherwise
| ITEM | PRICE (EACH) | DESCRIPTION |
| Copies & Printing | $0.10/copy | Color and black & white copying services available. For items to be printed instead of copied, a flash drive must be provided. |
| Tables and Indoor Chairs | Included in Rental | Round tables available at all facilities, rectangle tables available at Rose Garden Center and Mayfair |
| Garden Chairs | $1 | Black folding chairs available for outdoor spaces |
| Stages, 4'x8' | $20 | For Rose Garden Center only |
| Stages, 6'x8' | $25 | For Brookshire Conference Center only |
| Stage Stairs | $10 | Included with use of our stages or $10 each for use with 3rd party rentals |
| Podium | $35 | Free-standing podium without a microphone |
| Podium w/ Mic | $50 | Free-standing podium with attached microphone and internal speakers suited for small - medium gatherings |
| Private WIFI Network | $15/day | Connect secure devices such as payment portals to a private WIFI connection for your event |
| Projector & Screen |
$150 | For use at Rose Garden Center only. Price is for both items and cannot rent separately. Video and presentations at Mayfair and BCC can be done on internal screens or TVs, but additional cost may apply if AV team is needed. |
| AV Services | Price Varies | AV is contracted out to Video Magic Productions and price varies depending on services provided |
| Bags of Ice | $2.50 - $5 | 10 lb. bags & 20 lb. bags (10 lb. bags will be replaced with 7 lb. bags at a lower cost in Spring 2025.) |
Electrical
Electrical outlet map available upon request. Please contact us or call (903) 531-1212. Event logistics involving large amounts of electrical usage must be discussed prior to event to ensure adequate supply is available. Exhibitors requiring electricity at their booths should contact their event coordinator first for details.
It is the responsibility of the client and their vendors to reach out prior to the event to ensure adequate electrical. Otherwise client can provide a generator for additional electricity.
It is strongly encouraged to require food trucks and outdoor vendors to provide their own electricity.
Decorating
No items may be hung on the walls or ceilings without prior approval of Tyler Rose Complex staff. No nails, screws, staples, tacks, or pieces of tape may be used to hang items. It is recommended exhibitors utilize pipe and drape or other freestanding structure to secure decor and signage.
Fire exits may not be blocked by any decorations, tables or chairs and all decorations and large items must be added to the layout for approval. Additionally, paths of egress (entrances, exits and pathways) may not be blocked. Any items not on approved layout may be required to remove from event.
Electronic decorations and ambience such as pyrotechnics, cold sparks and fog machines are prohibited. Contact the Tyler Rose Complex for more information about what decorations are allowable at (903) 531-1212.
To ensure all your event items and decor will be allowed, please discuss your event itinerary and plans with the Tyler Rose Complex Booking staff prior to your event and include these items on your layout.
Fire & Safety
All events, trade shows and trade show exhibits are monitored by the Fire Marshal’s office. For permits and information on current fire codes, visit the Tyler Fire Marshall's website. However, in instances where the Rose Complex policies are more strict than current Fire Code, our policies will supersede Fire Code.
All three facilities at the Tyler Rose Complex are equipped with AEDs and first aid kits.
Floorplan PDFs
- Mayfair Building Floorplan
- Rose Garden Center Floorplans
- W.T. Brookshire Conference Center Floorplans
Mayfair Building
Rose Garden Center
W. T. Brookshire Conference Center
Food & Beverage
Catering
The Tyler Rose Complex does not provide in-house catering at this time. No food or beverage products may be given away or sold on premises without prior approval of the Tyler Rose Complex. Events may provide food and beverages for their guests by utilizing catering, food delivery or serving pre-packaged concessions, provided they are pre-approved during the booking process. Lessees are responsible for ensuring all proper health permits and insurance for the event. Private events may bring in food provided by caterers covered by cottage laws and/or prepared by family, but public events are required to use a fully licensed caterer or only provide pre-packaged foods. Additional requirements, fees and paperwork will be required. A full list of requirements for providing food at your next event and a list of preferred vendors can be provided upon request.
Alcohol
BYOB is strictly prohibited at all Tyler Rose Complex facilities. Events must be pre-approved to provide or sell alcohol and are required to hire, at their own expense, bartenders to serve the alcohol and licensed security to be present for the entirety of the event. Ticketed events and/or events selling alcohol are required to complete additional TABC permits at least 14 business days prior to event. Additional requirements/limitations, fees and paperwork will be required for all events serving alcohol.
Resources
- NET (Northeast Texas) Health Department - Food/Beverage Permitting Information
- Cottage Law Production Requirements
- Temporary Health Permits - Event Coordinators | Individual Food Vendors
- List of permitted food trucks in Smith County
- TABC Licensing & Permit Forms | Temporary Event Forms
- Texas Alcoholic Beverage Code
Freight
The Tyler Rose Complex does not accept, store, or ship freight or packages for individual exhibitors, delegates, or decorators. Freight must be shipped to and handled by the official show service contractor or decorator. Packages shipped to the facility without pre-approval will be denied and shipped back to the original address.
Storage
No items are allowed to be stored in any Tyler Rose Complex facility outside of contracted event times. This includes all rentals, decorations, food and waste created from event. Clients should coordinate with their rental company to schedule late and/or weekend pickups for events outside of normal work hours prior to their event to ensure all items are out of the building on time. Items left behind may incur a storage fee up to $500/day depending on the amount and size of the items.
Loading/Unloading of Passengers
Visitors and guests are asked to be respectful of others when loading/unloading passengers or a small amount of items from vehicles. Please refrain from parking in front of the entrances to buildings for more than a few minutes to load or unload. For high capacity events, it is encouraged to pick up or drop off along Rose Park Drive which has quick access to both the Rose Garden Center and W.T. Brookshire Conference Center.
Loading of Supplies, Decorations, Etc.
Load-in/out for exhibitors must be done through the location designated for that room or hall. This is due to the fact that the TRC has many meeting and exhibit halls which may be in use by multiple clients at the same time. Unless the entire facility is booked for your event, we cannot guarantee access to any unrented areas of facilities. The Event Coordinator for events should specify the correct loading area for each show. If there is any question as to which access point should be used, please check with the show manager or TRC staff prior to arrival. For dimensions and weight requirements of loading areas, please contact us at (903) 531-1212. Lessees may not use on-site lifts or dollies to load items and will be required to rent or provide these items, at their own expense, if needed.
- Rose Garden Center: A small loading dock on the North side of the building, located off Rose Park Drive, is accessible with prior approval only. Items may also be loaded through the main entrance doors.
- Historic Mayfair Building: Two ramped loading areas are located on the North side of the building and are accessible from Front Street or Fair Park Drive entrance. Logistics of loading bulky or large items should be discussed and approved prior to event.
- W.T. Brookshire Conference Center: Loading dock is located on West side of property with direct access to kitchen and main hall. Items can also be loaded from main entrance on South side of property depending on other events occurring simultaneously on-site. Please discuss loading logistics with TRC staff prior to event to ensure access and a smooth loading process.
- Vehicles are strictly prohibited from driving on landscaped or pedestrian areas around the facility.
- Vehicles should promptly be moved away from loading area to make room for others. Use of covered patio areas should be prearranged with TRC staff.
- Please be aware of all signed and marked Fire Lanes. Parking in a Fire Lane, even for loading or unloading, is illegal and may result in a citation or towing.
Room Capacities & Fees
All pricing below is listed at daily rate unless otherwise stated and is the minimum fee rate for the rental. Additional fees as listed here and on the Equipment & AV Rental page may apply. For an estimated quote please complete an Event Inquiry Form or contact us here or at (903) 531-1212. You can also book a tour of our facilities at your convenience and discuss your event in person with us.
Capacities are estimated by the Tyler Fire Marshall and Tyler Rose Complex staff on the maximum amount of people allowable. The capacity decreases based on the layout of an event and items being brought in by clients or their vendors such as decorations, displays, stages, etc. Please discuss ALL large items with our staff to get an accurate capacity.
Tyler Rose Complex
| Facility/Room | Regular Rate | Non-Profit Rate |
| Entire Complex | $10,000 | $9,000 |
| Additional Hours | $200/hr | $180/hr |
Mayfair Building
| Facility/Room | Sq. Ft. | Banquet | Theater | Regular Rate | Non-Profit Rate |
| Entire Facility | - | 250 | 500 | $1,500 | $1,350 |
| Additional Hours | - | - | - | $200/hr | $180/hr |
Rose Garden Center
| Facility/Room | Sq. Ft. | Banquet | Theater | Regular Rate | Non-Profit Rate |
| Entire Facility | 10,000 | 545 | 1,370 | $1,500 | $1,350 |
| Bluebonnet & Camellia Rooms | 5,600 | 350 | 500 | $1,100 | $990 |
| Bluebonnet or Camellia Rooms | 2,800 | 200 | 420 | $650 | $585 |
| Rose Room | 1,494 | 75 | 100 | $400 | $360 |
| Atrium | 3,080 | 50 | 100 | $150 | $135 |
| Exhibit Area | 858 | 50 | 100 | $150 | $135 |
| Azalea Room | 360 | 20 | 40 | $50 | $45 |
| Women's Lounge | 255 | - | 10 | $50 | $45 |
| Patio/Balcony | 1,060 | 50 | 100 | $150 | $135 |
| Garden - Queen's Court | 12,730 | 800 | 1,800 | $400 | $360 |
| Garden - Other Areas | - | - | - | $350 | $315 |
| Additional Hours | - | - | - | $75/hr | $67.50/hr |
W. T. Brookshire Conference Center
| Facility/Room | Sq. Ft. | Banquet | Theater | Regular Rate | Non-Profit Rate |
| Entire Facility | 23,089 | - | - | $7,000 | $6,300 |
|
Garden Party Rose & Paradise Rose Rooms |
19,490 | 940 | 1,900 | $5,000 | $4,500 |
| Garden Party Rose Room | 11,500 | 400 | 1,075 | $3,500 | $3,150 |
| Paradise Rose Rooms A, B & C | 7,990 | 400 | 700 | $3,600 | $3,240 |
| Paradise Rose Room B | 2,670 | 120 | 240 | $1,200 | $1,080 |
| Paradise Rose Rooms A or C | 2,660 | 100 | 225 | $1,200 | $1,080 |
| Peace Rose Rooms A, B & C | 2,827 | 150 | 260 | $600 | $540 |
| Peace Rose Room A, B or C | 965 | 50 | 90 | $200 | $180 |
| Pink Miracle Rose Room | - | 50 | 90 | $75 | $67.50 |
| VIP Green Room* | - | 20 | 30 | $0 | $0 |
| Kitchen* | - | - | - | $0 | $0 |
| Rose Complex Park | 3 acres | - | - | $4,000 | $3,600 |
| Additional Hours | - | - | - | $200/hr | $180/hr |
* These rooms are included with rental of the Garden Party Rose Room and/or are available on a first-come, first-served basis with the rental of another room. They are not available to rent on their own.
Last Updated: April, 2025
